BigOrange Marketing CEO Margee Moore selected for StoryBrand Live workshop role

By AI, Created 1:50 PM UTC, May 22, 2026, /AGP/ – Margee Moore, CEO and founder of BigOrange Marketing in Cincinnati, was chosen as an “in the room” guide at StoryBrand’s live workshop in Nashville in April. The selection puts Moore in a small group of certified guides who coach business leaders directly at StoryBrand’s flagship event.

Why it matters: - Margee Moore’s selection adds national visibility to BigOrange Marketing and signals recognition from StoryBrand’s certification network. - The role matters for business leaders attending StoryBrand events because certified guides provide hands-on coaching as attendees build their BrandScript. - BigOrange Marketing serves clients that want clearer messaging, lead generation and sales support across websites and marketing channels.

What happened: - Margee Moore, CEO and founder of BigOrange Marketing, was selected to serve as an “in the room” guide at StoryBrand’s live workshop in Nashville in April. - StoryBrand reserves that designation for a small, handpicked group of StoryBrand Certified Guides. - The workshop is StoryBrand’s flagship annual event.

The details: - StoryBrand was founded by Wall Street Journal best-selling author Donald Miller. - The StoryBrand framework helps businesses clarify marketing by positioning the customer as the hero and the company as the guide. - The framework is used by B2B and B2C companies to simplify websites, sales messaging and lead generation. - Live workshops bring business leaders to Nashville for a two-day, immersive experience. - Attendees build their BrandScript with hands-on coaching from certified guides. - Moore said being selected to coach in the room is one of the most meaningful credentials a StoryBrand Certified Guide can earn. - Moore said the selection reflects StoryBrand’s confidence in BigOrange Marketing as a top StoryBrand marketing firm in Cincinnati and nationwide. - Moore is the Amazon best-selling author of “Marketing Fusion” and co-author of “Squeeze the Day” and “MSP Marketing Essentials.” - Moore founded BigOrange Marketing in 2017. - BigOrange Marketing focuses on MSP, manufacturing and custom home builder marketing. - The agency uses StoryBrand, the “They Ask, You Answer” methodology and HubSpot’s sales and marketing platform to build messaging-driven growth engines. - BigOrange Marketing is a WBENC-certified, Cincinnati-based digital marketing agency. - The agency says its mission is to help American businesses prosper through websites, social media, content marketing, video, paid ads and related services. - BigOrange Marketing specializes in marketing for managed service providers, manufacturers, custom home builders and landscaping companies. - BigOrange is a HubSpot Solutions Partner, StoryBrand Certified Guide and Google Partner. - Services include websites, SEO, AI visibility, content marketing, video, social media, paid campaigns and HubSpot implementation. - Companies can learn more at BigOrange.Marketing. - Companies looking to apply StoryBrand to their own marketing communications can schedule a non-sales call with BigOrange Marketing on its website.

Between the lines: - The StoryBrand role reinforces Moore’s positioning in the niche market of messaging-led marketing for service businesses and industrial firms. - The selection also gives BigOrange another credential to use with prospects who want outside validation before hiring a marketing agency. - The emphasis on BrandScript, coaching and certification suggests BigOrange is aligning its services with StoryBrand’s framework as a core part of its brand story.

What’s next: - BigOrange Marketing is likely to use the StoryBrand workshop role as proof of expertise in future client conversations and marketing materials. - Moore’s continued visibility at StoryBrand events could support the agency’s growth in Cincinnati and beyond. - The company is inviting prospective clients to book a non-sales call through its website to discuss StoryBrand-based communications.

The bottom line: - Moore’s selection gives BigOrange Marketing a high-profile credential inside StoryBrand’s ecosystem and strengthens its pitch to businesses seeking clearer marketing messages.