Jon Anik: ‘Nasty f*cking pr*ck’ Julianna Pena being counted out again against Kayla Harrison at UFC 316

Jon Anik isn’t sure Julianna Pena will leave Newark with the UFC women’s bantamweight title at UFC 316 on Saturday night, but he does believe the fight is much closer on paper than the betting odds — and a lot of the MMA fanbase — suggest. Anik,...

Research Study Findings: Multi-Location Brands That Consolidate Local Marketing with SOCi Achieve Efficiency Gains, Business Growth, and Customer Loyalty

SOCi helps marketers turn visibility into action, chaos into clarity, and trust into ROI in today’s fragmented landscape As traditional search declines and consumer search behavior fragments across Google, TikTok, Reddit, and AI-generated answers,...

WPP unveils AI-led ‘large marketing model’ Open Intelligence to boost brand performance

WPP Media has launched what it calls a “large marketing model”. A world first according to the company, Open Intelligence is trained on what WPP claims to be “the world’s largest and most diverse set of audience, behavioural and event data”. Open...

Ulta's Marketing Strategy Taps Beauty's Role As Escape

Ulta Beauty’s latest results suggest that, even in a turbulent economy, shoppers continue to prioritize beauty—especially when it’s served with innovation, exclusivity, and well-timed cultural relevance. While much of the category has slowed, Ulta...

Shoothill partners with Evolve My Media to enhance content marketing services

Shoothill, a leading full-service digital technology provider, is pleased to announce a strategic partnership with Evolve My Media, a dynamic social media marketing agency. Shoothill and Evolve Teams This partnership will ensure Shoothill clients...

Fashion’s New PR Playbook for India

Please log in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties. Last month, L52 Communications entered India with a six-member office in...

Polls show South Korea's Lee on track to win pr…

Lee Jae-myung of the left-leaning Democratic Party is on track to win South Korea's presidential election by a landslide, exit polls showed Tuesday, with turnout high after months of political chaos. Six months to the day after ex-president Yoon...

As fans reject Switch 2 game-key cards, former Nintendo marketing leads say it's unlikely that physical games will ever "100% go away," because "they realize the importance of that"

In the buildup to the launch of the Switch 2, not everyone has been filled with pure, unadulterated hype. A lot of people are seriously unhappy about the new game-key cards – a strange blend of physical and digital games that are being offered as...

Apiax Uncovers How Financial Firms Are Tackling Compliance Challenges in Marketing and Sales

Apiax, a leading provider of embedded compliance solutions for the financial industry, has released its inaugural, industry-backed Content Compliance Black Book, uncovering the challenges financial institutions face in creating, reviewing, and...

Accounting firms marketing spend linked to revenue

The Association for Accounting Marketing (AAM) has reported in a study that high-growth accounting firms allocate twice as much of their revenue to marketing expenses compared to other firms. Conducted along with Hinge Research Institute, the...

PR Supreme Court’s Rejection of Agency Deference Gives Employers New Tools

Takeaways Courts no longer have to defer to an agency’s interpretation of the law simply because the law is ambiguous. The ruling aligns Puerto Rico with U.S. Supreme Court decisions, marking a shift from blind deference to administrative...

Wazdan strikes gold with Best Marketing Campaign at SiGMA Asia Awards

Reading Time: < 1 minute Wazdan, the leading gain-focused developer, has celebrated success at the prestigious SiGMA Asia Awards, taking home ‘Best Marketing Campaign’ for its incredibly successful promotional campaign, Valentine’s Drop. Forming...

Advancing Martech Architecture: An Expert's Blueprint for Scalable Marketing Technology Solutions

Innovation drives effective marketing technology implementation through continuous exploration of emerging platforms and methodologies.Digital marketing technology continues to transform how organizations engage with customers through...

HABAZOKA PREDICTS MAIZE PRICE REDUCTION FOR 2025 CROP MARKETING  SEASON

HABAZOKA PREDICTS MAIZE PRICE REDUCTION FOR 2025 CROP MARKETING SEASON By: Sun FM TV Reporter Economist Lubinda Habazoka has predicted a downward adjustment in maize prices for the 2025 crop marketing season, citing an anticipated oversupply...

M&S appoints new Clothing & Home marketing director as Anna Braithwaite departs

Influence Sinfluence: Boon or bane to marketing industry?

By Sandeep Joseph After the buzzword AI, influencers are the biggest marketing flavour of the past few years. During Covid-19 pandemic, influencers became critical for advertisers, because they could film their own content and release it online,...

High-Tech Marketing Executive Karen Krivaa Joins MMDSmart to Accelerate CPaaS Growth

Appointment signals MMDSmart's commitment to strategic growth and customer acquisition PETAH TIKVA, Israel, June 3, 2025 /PRNewswire/ -- MMDSmart, a leading provider of global communications solutions, is proud to announce the appointment of Karen...

Indian PR maven featured among the top South-Asian publicists

VMPL Mumbai (Maharashtra) [India], June 3: Bollywood public relations expert Dale Bhagwagar has earned another prestigious international accolade. He has been featured among the seven top South-Asian publicists shaping global narratives on the...

South PR game: Who’s leaking what, and why?

In an industry where attention means success, the real show often begins long before the first-day-first-show. And PR’s become the real life directors. Hyderabad: In the fast-growing world of South Indian cinema, the real action often starts...

Bayer seeks Japanese marketing authorization for low─dose contrast agent, gadoquatrane for contrast─enhanced MRI of all body regions and CNS

Bayer announced the submission of a marketing authorization application to the Ministry of Health, Labour, and Welfare (MHLW) in Japan for its investigational contrast agent gadoquatrane for contrast enhancement in magnetic resonance imaging (MRI)...