Read the latest news from regional and global sources, presenting different voices and perspectives.

India’s tourism sector needs to invest heavily in infrastructure and destination marketing: WTTC
Thursday, June 5, 2025 - IST June 5, 2025 Julia Simpson, President and CEO, World Travel & Tourism Council (WTTC), has revealed in the latest report that travel and tourism will contribute almost ₹42 trillion and about 64 million jobs to India’s...

'Agile' Onyx Storm marketing campaign wins Adult Fiction Award at Book Marketing Society Awards for Q1
The Book Marketing Society’s (BMS) winners for the first quarter of 2025 were announced last night (3rd June). Winners included Piatkus for Onyx Storm and Scholastic for Sunrise on the Reaping, with John Murray Press’ Kate Baguley recognised...

Prasenjeet Madare: Leading Innovation in Marketing Technology and Cloud Solutions
Share Share Share Share Email Prasenjeet Madare is an accomplished Senior Program Manager at Microsoft with over 16 years of experience in program management, professional services, and SaaS product development. His leadership role at Microsoft...

The evolution of DMOs: From marketing to management in a data-driven era
The DMO has evolved significantly in the last three to five years. What originated as destination marketing organizations have become destination management organizations. And this isn't just a name change. These were initially born as independent...
Dave Toub: Xavier Worthy is the best PR nobody knows about right now
Tyreek Hill began his NFL career as a jack-of-all trades, returning punts and kickoffs as a rookie in 2016 along with playing 41 percent of the offensive snaps. When Hill became the Chiefs’ No. 1 wide receiver in 2017, special teams coach Dave...

Empowering entrepreneurs through Noir PH clothing and Primals Digital Marketing Services
MANILA, Philippines — As the founder of Primals Digital Marketing Services, an online advertising firm, and chief executive officer of Noir PH, a clothing line, Fidencio Balauag 2nd expressed his support for up-and-coming entrepreneurs venturing...
Jeff Social Marketing: A Canadian-Owned Agency Supporting Local Business Growth
Breadcrumb Trail Links Newsfile Jeff Social Marketing is a Canadian-owned agency in Toronto helping local businesses grow online with web design, SEO, and digital marketing services. Article content Toronto, Ontario–(Newsfile Corp. – June 4, 2025)...

Marketing Champions with Erin Moody of Erin Moody Consulting
Embark on a journey into the dynamic world of marketing with “Marketing Champions,” where our host connects with media experts from coast to coast every week. Dive deep into compelling conversations that explore the latest trends, groundbreaking...

Adobe unveils AI agents to streamline marketing & support
Adobe has introduced its first set of AI agents for global customers with new features aimed at supporting marketing and customer experience workflows. The new Product Support Agent offers marketers and experience teams an interactive way to...

“Unlocked A Whole New Audience”: Taboola Reveals Enhancements To Its Performance Marketing Platform
Web advertising company Taboola has announced an enhancement to Realize, its performance marketing platform, called Predictive Audiences. Predictive Audiences helps advertisers discover untapped, high converting customers so they can meet...

Agency appointed by college for PR and comms support
The decision was reached after a competitive tendering process. Debbie Smith, chief people officer at the college, said: "We’re incredibly proud of who we are – a vibrant, inclusive and forward-thinking college at the heart of our community. "The...

The 10 marketing trends defining EMEA in 2025, as told by the Gold winners
At this year’s Drum Marketing Awards EMEA, the region’s most compelling campaigns didn’t just win gold – they reflected the future. From AI-enhanced creativity to radically authentic purpose-driven storytelling, the winning work reveals how brands...

The Drum Awards for Marketing EMEA 2025 winners revealed
T&Pm scooped the Grand Prix, Earnies won the Not for Profit Grand Prix and The Gang took the President’s Award at The Drum’s flagship show in London. Taking home the Grand Prix this year is ‘This is my space, this is Me45’ by T&Pm for Karo. It...
Marketing leaders from Citi, Salesforce and BCG share a stage with music legend will.i.am at BI's Cannes Lions breakfast event
2025-06-04T15:16:31Z Share Facebook Email X LinkedIn Copy link lighning bolt icon An icon in the shape of a lightning bolt. Impact Link Save Saved Read in app Business Insider will host its third-annual CMO Insider Breakfast at this year's Cannes...

PR Fallout of the Musk-Trump Feud: We’re at a Tipping Point
“When the whole world is running headlong towards the precipice, one who walks in the opposite direction is looked at as being crazy.” —T.S. Eliot Let’s begin with the upside of Elon Musk’s now-infamous X post, because it’s not all gloom and doom:...

Is Malaysian Marketing Saving the Planet or Just Saying So?
By The Malketeer These days every ad campaign claims to save the planet, but how do we separate the real impact from recycled PR? From FMCG giants to boutique agencies, everyone’s draping themselves in green – sometimes quite literally. But with...

How AI is shaping marketing: insights from Digital Summit Denver 2025
At the Digital Summit Denver 2025, the conversation wasn’t just about AI, it was about people. As algorithms evolve and automation scales, a powerful counterforce emerged from the sessions: authentic, human-first marketing is now the most...

Groundhog’s Day in Marketing: Digital Déjà Vu of an Amnesiac Age
By Claudian Navin Stanislaus “Those who cannot remember the past are condemned to repeat it.” — George Santayana There’s something oddly exhilarating about being on the cusp of the next big thing. That quiet rush of knowing you’re ahead of the...

Dog trainer arrested after man shot, killed during marketing shoot for business
A dog handler was arrested after a deadly shooting during a marketing shoot for a dog training business in Thurston County. ROCHESTER, Wash. — One man is dead after he was shot by a dog handler using a gun during a photo and video shoot for a dog...

Marketing Achievement Awards Announces 2025 Winners
The MAAs celebrates the entire marketing value chain — from insight and innovation to execution and impact. Endorsed by the Marketing Association of South Africa (MASA), the MAAs says it recognises marketing's pivotal role in driving business...